It began with the vision & determination of TBJ, the company which had already successfully launched Jewel Farmer & PaanSmith.

The passion to explore newer blends and mixes inspired us to look beyond old school nuts and unfold what stays hidden in the unexplored geographies, under the brand called NUTveda.

And in 2021, with the experience and expertise of two successful brands, we set out to explore NUTS, & BEYOND.